What is digital marketing?
Digital marketing refers to the use of digital channels, platforms, and technologies to promote and sell products or services to consumers and businesses. It includes a wide range of online…
What is Google Ads?
Google Ads is Google’s online advertising platform that allows you to create ads to reach potential customers when they: Search on Google Search Watch videos on YouTube Use mobile apps…
What is Facebook Ads?
Facebook Ads are paid promotions delivered through Meta’s family of apps and services (Facebook, Instagram, Messenger, and Audience Network). Advertisers create ads to reach specific audiences, drive traffic to websites…
What is SEO?
Search Engine Optimization (SEO) is the process of optimizing your website so that it ranks higher in organic (non-paid) search engine results, particularly in Google, which dominates global search. The…